Job Description
Posting Start Date:  8/5/26
Offer ID:  2480
Unit:  Vilmorin-Mikado
Job Title:  Sales manager
Job Location:  Casablanca
Contract type:  Permanent
Job Description: 

Function

The Sales Manager is responsible for driving revenue growth, managing sales performance and leading the sales team.

 

Main Goal

The Sales Manager defines and implements the commercial strategy within the assigned scope, develops the client portfolio, manages business opportunities and ensures the achievement of sales targets set by management.
He/She also plays a key role in monitoring, analyzing and reporting sales performance, providing management with clear visibility on business activity, results, risks and growth opportunities.

Job description

Key Responsibilities
•    Define and implement the sales strategy within the assigned scope.
•    Drive revenue growth, margins and client portfolio development.
•    Lead, motivate and support the sales team on a daily basis.
•    Identify new business opportunities and manage the sales pipeline.
•    Lead negotiations with strategic clients and secure key deals.
•    Monitor key sales performance indicators, including revenue, margin, conversion rate, pipeline, sales forecasts and customer satisfaction.
•    Analyze sales results, identify gaps versus targets and propose corrective action plans.
•    Prepare and deliver regular, reliable and structured reports to management.
•    Produce weekly, monthly and quarterly sales activity reports.
•    Provide analysis on sales performance by client, product, region, market segment or sales representative.
•    Ensure accurate and timely updates of the CRM system and maintain high-quality sales data.
•    Escalate business alerts, revenue risks and high-potential opportunities to management.
•    Work closely with development, research, finance, administration and general management to optimize sales performance.
•    Ensure compliance with internal procedures, commercial policies and profitability objectives.
•     Manage the establishment and adjustment of credit limits for customers.
Reporting Responsibilities
The Sales Manager is accountable for the accuracy, consistency and relevance of commercial reporting. In this capacity, he/she is expected to:
•    Consolidate sales data and ensure its accuracy and reliability.
•    Track revenue, margins, pipeline evolution and sales forecasts.
•    Present sales results to management with clear analysis of variances versus objectives.
•    Identify trends, risks and opportunities impacting business performance.
•    Recommend concrete actions to improve sales performance and target achievement.
•    Maintain CRM data, dashboards and reporting tools in a structured and accurate manner.
•    Provide reliable visibility on achieved sales, expected sales and upcoming targets.

What we expect of you

Profile Required

  • Degree in business, sales, marketing, management or a related field.
  • Proven experience in a sales role, ideally with team management responsibilities.
  • Strong knowledge of sales management, reporting and CRM tools.
  • Excellent negotiation, prospecting and business development skills.
  • Strong leadership, result orientation and performance-driven mindset.
  • Analytical skills, rigor, data reliability and attention to detail.
  • Excellent communication skills in French and English.

Education:

Bachelor / Master’s degree  Agronomy, Sales, Business, marketing or similar


Competencies & Skills:

  • 10 years in Sales and at least 5 years in similar position, preferably in seed sector

 

  • Team spirit and collaboration mindset

  • Team management
  • Business development
  • Sales reporting
  • Performance analysis
  • Sales forecasting
  • Pipeline management
  • Strategic negotiation
  • CRM management
  • Results orientation
  • Customer focus

 
Apply now
Information at a Glance
Apply now

Vilmorin-Mikado is a Franco-Japanese seed producer that has specialized in creating, producing, and selling vegetable seeds for professionals since 1743. As a responsible partner in the vegetable food chain, Vilmorin-Mikado is committed to helping better nourish people everywhere. Our wide range of unique, original seeds is distributed on five continents in more than 100 countries. Vilmorin-Mikado has more than 1,000 employees and recorded sales of €230 million in 2022-2023, of which 15% was entirely devoted to research. World leader in carrots and witloof chicory, Vilmorin-Mikado is also a major player in salads, tomatoes, sweet peppers, kabocha squashes, daikon radishes and bunching onions. Nearly three centuries ago, Vilmorin-Mikado's founders began our Tree Seeds work, which actively contributes to rebuilding sustainable forests.

Limagrain is a global company with deep local roots. Our parent company is an agricultural cooperative based in the Limagne-Val d’Allier plain, in the heart of Central France’s Auvergne region, while we are an international seed and agri-food group with some 9,600 employees working in 53 countries. As the 4th largest seed company in the world, we achieved sales of 2.522 billion euros in 2023-2024, with additional sales of 729 million euros from activities carried out in collaboration with our strategic partners.
About us