Function

Within the Marketing Excellence & Operations Team (5 people), under the supervision of the Marketing Excellence & Operations manager, you will occupy the key position of Market Intelligence Manager involved in the company's strategy and supporting decision-making through the analysis of the market environment and the development of innovative tools.

Main Goal

Your responsibilities:

• Collect, analyze, and interpret data to anticipate changes in our company's environment (competitive analysis, market size and weight, retail space, customer profiles, PESTEL analysis, etc.).
• You will also coordinate key processes : developing the medium-term strategic plan, collecting and interpreting market data, segmentation, competitive analysis, innovation, and creating automated annual reports.
• In this role, you will support the global Marketing team (25 people) across departments by creating and distributing decision-making tools, conducting studies and data analyses to optimize marketing management, and more.
• You will act as a Marketing coordinator / Key user for various tools (MicroStrategy, Power BI, CRM).
• Finally, you will contribute to the continuous improvement of marketing processes and the simplification of tools.

Job description

What we expect of you

• You've got a degree (ideally a Master degree) in marketing, management, data analysis, or a related field. You have at least 5 years of experience in project management and market analysis. Knowledge in vegetable seeds, seeds, or even agronomy would be an asset.
• Furthermore, you are known for your rigor, attention to detail, aptitude for numbers, and ability to manage multiple projects simultaneously.  As such, you are an excellent communicator and will be able to build trusting relationships with the various stakeholders and departments you will encounter to achieve optimal results. Naturally creative and adaptable, you are results-oriented, solution-focused, and possess a strong customer-centric approach.
• Fluency in English is required for this position, and knowledge of another language (such as French) would be an asset. We also require proficiency in Microsoft Office (Excel, PowerPoint) and BI tools (MicroStrategy, Power BI).
• Representing our brand will involve some travel within France and abroad to attend trade shows, conferences, etc. (4 trips per year, lasting 2 to 3 days).

Your benefits and working environment

• Salary (based on profile and experiences), 13th-month bonus paid monthly, 'Cadre' status.
• Working hours : Daily package with a minimum of 14 days of paid time off per year (in addition to the 5 weeks of legal paid time off).
• Profit-sharing and participation bonuses, collective performance bonus (up to 1 months' salary).
• By joining Vilmorin-Mikado, you will be part of a long-established seed company, an expert within the Limagrain cooperative group, where the diversity of positions allows for long-term career development.
• Benefits and advantages : family health insurance, a discounted company restaurant, employee benefits (holiday vouchers, gift vouchers, discounted tickets, etc.), and free fitness classes.
• Position based in La Ménitré (30 km from downtown Angers) – a town served by train. Vilmorin-Mikado is committed to a carpooling solution.

Recruitment process

• 1st Pre-selection interview with HR (video)
• 2nd Technical interview with the manager (video or on site)
• 3rd Confirmation interview with a Director (on site).